Webdoc: Social Marketing
Worked with Webdoc to create digital campaigns for Universal Music’s artists that could exist not only on Webdoc but on Facebook and anywhere content is embeddable. I created social media campaigns for Carly Rae Jepsen, The Wanted, One Direction, Nirvana, Uncle Kracker, Maroon5, Jason Aldean, Ke$ha, Kix Brooks, and more.
The goal of Webdoc is to promote CD releases using fan participation across all social networks. Webdoc lets you create, share, and discover rich interactive posts and engage spontaneously with an audience around your interests, events, and promotions.